News and Events
Fruitful innovation for Momindum
After only 2 years in existence, Momindum starts the new decade with enthusiasm and success with 110% growth during the first half of 2010. Trends towards informal education and rich media usage in both education and communication, as well as the company’s industry leading solutions, have prompted new and existing customers to accelerate their purchases of products and services from Momindum, leading to record revenues.
“I am pleased that the market continues to embrace the vision of using Video-based Presentations to learn, collaborate and socialize,” said Thierry Manissol, CEO of Momindum, Inc. “Our customers express the need to shift their education and communication strategy, and clearly drive our road map. This focus has continuously driven the tremendous growth of our Rich Media authoring and management systems.”
The first half of 2010 saw the company achieve record results in license revenue and new customer acquisitions such as l’Oreal, Peugeot, Orange or Novartis. Momindum also continued to advance its leading position in the Rich Media authoring and management space through the introduction of numerous product enhancements, including new reporting features, a fully automated capturing capability of PowerPoint Presentations, Silverlight and Mac OS compatibilities.
In order to deliver on customers’ expectations, the number of employees also significantly increased at Momindum in the past few months. New professional and passionate people continuously join the team to offer world class support and services.
Although a slow economy still significantly impacts enterprise technology investments across the board, Momindum anticipates not only continued revenue growth going forward but also faster sales growth based on strong demand for its video-based presentation solutions, as well as increased project engagements. Momindum intends to reinforce its leadership on the Communication / Informal Education market with continuous innovation and best of breed technology.
Case study
Rich Media: the new way for insurance companies to train and communicate efficiently
Orange, the third mobile phone operator and the second ADSL Internet access provider in Europe, recently decided to incorporate Rich Media content into its training programs. The company, which is also one of the world leaders in telecommunication services to multinational companies under the brand "Orange Business Services", relied on Dominique Jacquet and Momindum solutions to improve its overall training programs and drastically reduce its costs.
Expert in Management and Finance, Dominique Jacquet communicates his experience through teaching and consulting large organizations. This Professor of Finance at Paris University used Momindum Studio to help Orange reach its objective: Training 900 managers over a 5 day period.
Following Dominique’s recommendations, Orange decided to shift some of its on-site education sessions to a pure on-line informal education process (3 of the 5 days) reducing the total training costs by over 60%, an approximate $1M savings in out-of-pocket expenditures only. Of course, such a decision heavily relied on Momindum’s ability to build a comprehensive and, more importantly, attractive content so that its user friendliness would overcome the informal aspect of that training program.
"Momindum’s technology has allowed us to reduce costs and the training content produced with Momindum’s technology is three times as effective. Workers can come back to the training at any time while at work."
Dominique Jacquet, Professor of Finance at Paris Universities
Actually, the output far exceeded Orange’s expectations: the company decided to put all courses online and trained over 12,000 managers with this new method. All these managers enjoyed the experience and the opportunity to learn at their own pace!
Technology
How Rich Media can help deliver better quality Content
 The use of Rich Media formats inside organizations for all kinds of purposes (training, communication, marketing…etc) is greater than ever and is replacing the usage of single types of content. Economic and competitive pressures are pushing organizations to reinvent their education, communication and collaboration methods, most of the time requiring the use of higher impact content.
Rich-Media is usually described as the use of a wide range of interactive media, including various electronic documents (Powerpoint, HTML, Flash, Word, Excel, PDF, still and dynamic images, etc…) as well as Audio and Video Components.
The Rich Media format brings numerous benefits:
- Comprehensiveness of the delivered knowledge;
Rich Media allows for the integration of various media into one comprehensive package where the targeted audience finds everything relevant to a given topic. Even though such comprehensiveness could be achieved through simpler electronic formats (such as “office” documents), organizations usually do not make the extra effort; as a result, the targeted audience wastes considerable time finding and exploring multiple sources of knowledge; the availability within the organization of the Rich Media format tends to reinforce such a critical best practice.
- Fast navigation and access to the expected knowledge;
Rich Media also allows for the synchronization of this various media and, through its implied interactivity, for a natural and fast navigation within them. Consequently, the targeted audience saves precious time navigating throughout multiple sources of knowledge and finding the relevant information. The resulting benefit for the organization is greatly increased productivity, especially while the audience is on the job:
- Ability to turn static knowledge into valuables assets and skills;
Including audio (and video), the Rich Media format offers the speech on top of the more traditional electronic documents. The speech brings a very unique value as it enables to comment, explain, drive the audience through a “static” knowledge than can be very heavy and cumbersome to discover and comprehend without additional help. Furthermore, the interactivity of the Rich Media format allows for a fruitful communication between the audience and the author of the content. Not only the Rich Media format improves the user experience, it also improves once again the Organization’s productivity as employees faster develop their expected skills.
- Increases retention in the audience.
The Rich Media format reaches various senses of the human with the embedded audio and (more importantly) video components. Without a doubt, the conveyed knowledge or information is more appealing to the audience. Employees, students, channels, agents, clients do not drag their feet anymore to participate in these communication or education programs. Their experience is such that they gain much more out of the Rich Media format than any other simpler one. As organizations tend to move out of a formal education process to embrace a more informal one, such a Rich Media format becomes mandatory to overcome any potential disengagement from the audience.
We at Momindum believe Rich Media should bring another important characteristic: the ability to be internally indexed so that it becomes searchable from the outside world, therefore providing immediate access to the relevant knowledge, whether in one or several containers.
There is no doubt why organizations are shifting towards the Rich Media format. It just helps at delivering better content, therefore improving their communication and education process. Some may still think building such content might be complex or pricey while considering institutional communication or some of the high-end Elearning authoring solutions. We believe simple and cost effective solutions can help any customer significantly improve their communication and education programs while greatly reducing their spending. In a world of greater expected collaboration, we believe this is a must have so that everyone in the organization can produce the best content possible.
Momindum compromises in helping organizations to create and broadcast “quality content” inside and outside the company. We understand how difficult it can be to reach the audience, get its attention and then make sure they comprehend all the knowledge, especially when located hundreds or thousands of miles away. Our Rich Media software solutions are flexible enough to be used in all kinds of communication or training purposes. Our platforms incorporate collaboration tools in order to make the communication/learning process more effective, allowing users to share, collaborate and even socialize around the delivered information.
Solutions
Silverlight compatibility & new tracking features
Momindum solutions are now Microsoft Silverlight compatible; Take full advantage of Silverlight and provide users with a brand new experience watching your education or communication materials. Also, enhanced tracking capabilities have been added to Momindum K-base to accurately measure the efficiency of your training and communication efforts.
Momindum Studio and Momindum K-Base have been enhanced to produce and broadcast Silverlight based Rich Media Presentations.
Along with new streaming capabilities, Silverlight improves the overall video and audio quality. Moreover, users can easily and instantly manage their interface, resizing, moving or even hiding part of the elements that are displayed in the presentations. Users may then adapt the platform to their specific needs and focus on the elements that matter the most to them.
With greater flexibility and interactivity, your organization improves the way it learns and communicates, internally and externally.
The new release of Momindum K-Base also brings new reporting and tracking capabilities on all data stored in the platform.
Beyond traditional reporting of Topics, Courses, Presentations, Presenters, Users, etc… the new K-Base provides full analytics of the audience’s behavior; history of users’ views over a period of time, completion of a specific presentation or group of presentations per user or group of users, top 10 Presentations, Presenters or Documents, Magic Quadrant showing the best Presentations in terms of audience and completion, etc…
With this new set of features, you’re not only able to assess your employees; you can truly and accurately measure the efficiency of your education and communication programs, therefore building solid business cases for these investments.
|
